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오류 신고하기해당 페이지 내 제목·저자·목차·페이지정보가 잘못된 경우 알려주세요!
초록·키워드
In severe competition, service business has to search for competitive advantage to focus customer satisfaction, trust, and customer loyalty to make more profitability in the hotel industry. Hotel manager has proceeded strategic decision making to setup customer satisfaction, trust, and customer loyalty for long-term revenue management in the hotel industry.
This study focused on the effect of relational benefit on customer satisfaction, trust, and customer loyalty in the hotel industry. There are needs for explore customer satisfaction, trust, and customer loyalty of hotel to search the coordinating point to make effective revenue management.
There are the finding of this study are summarized as follows:
First, relational benefit had positive effects on customer satisfaction and customer loyalty. Second, customer satisfaction had positive effects on trust and customer loyalty. Third, trust had positive effects on customer loyalty.
This study focused on the effect of relational benefit on customer satisfaction, trust, and customer loyalty in the hotel industry. There are needs for explore customer satisfaction, trust, and customer loyalty of hotel to search the coordinating point to make effective revenue management.
There are the finding of this study are summarized as follows:
First, relational benefit had positive effects on customer satisfaction and customer loyalty. Second, customer satisfaction had positive effects on trust and customer loyalty. Third, trust had positive effects on customer loyalty.
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
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UCI(KEPA) : I410-ECN-0101-2012-326-004422637
