인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
DBpia AI
AI 에이전트
AI 아이디어
AI 리더
AI 뷰어
Citeasy
크롬 서지관리 다운로드
개인구독
소속 기관이 없으신 경우, 개인 정기구독을 하시면 저렴하게
논문을 무제한 열람 이용할 수 있어요.
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록·키워드
Privacy paradox is the phenomenon in which consumers provide their personal information to get the benefits facing the threatened invasion of their information privacy. In this study, We tried to find out whether privacy paradox exists in the activity of providing personal information among Korean internet users. We also tried to find out which factors affect more in providing personal information.
A survey of college students in Korea shows that there exists privacy paradox among Korean internet users. Our findings are: 1) Students tend to provide information more easily when they feel the information they provide is less important or less sensitive while they are reluctant to provide if they feel the information is important or sensitive. 2) They tend to provide more personal information to receive monetary compensation or to get personalized services. 3) Students who are emotionally stable or more open to new experiences tend to provide more personal information. 4) Students who took a class on internet usage and privacy tend to provide less information even with those benefits they can get.
From the results of the study, we confirmed that different personalities lead to different behaviors in providing personal information and that training on internet usage and privacy may help to reduce privacy paradox.
A survey of college students in Korea shows that there exists privacy paradox among Korean internet users. Our findings are: 1) Students tend to provide information more easily when they feel the information they provide is less important or less sensitive while they are reluctant to provide if they feel the information is important or sensitive. 2) They tend to provide more personal information to receive monetary compensation or to get personalized services. 3) Students who are emotionally stable or more open to new experiences tend to provide more personal information. 4) Students who took a class on internet usage and privacy tend to provide less information even with those benefits they can get.
From the results of the study, we confirmed that different personalities lead to different behaviors in providing personal information and that training on internet usage and privacy may help to reduce privacy paradox.
본문·목차
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
최근 본 자료 전체보기
UCI(KEPA) : I410-ECN-0101-2016-326-002661096
