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논문 기본 정보

저자정보
(서울여자대학교) (서울여자대학교)
저널정보
한국멀티미디어학회 멀티미디어학회논문지 멀티미디어학회논문지 제19권 제2호
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피인용 4

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    초록·키워드

    In this paper, we compared the user experience according to utilize parallax scrolling technique in web site. For this purpose, we divided subjects into two groups. The subjects of Group1 were given to use web site interface with Parallax scrolling and the Group2 were given to use web site interface with non Parallax scrolling. Then, All Subjects answered the questionnaire of user experience. User experience were evaluated by four entries as Novelty, Esthetics, Usage of Satisfaction, Cheerfulness. Consequently. As a result, the web site interface with Parallax scrolling showed significantly higher score of Novelty, Esthetics, Cheerfulness than the web site interface with non-Parallax scrolling. In this study. we proved that using the parallax scrolling technique in web site interface improves the overall user experience, and suggested to apply as a way to advance the attention and persistency on creating a web site.

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      UCI(KEPA) : I410-ECN-0101-2016-004-002543078