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저자정보
(계명대학교) (서강대학교)
저널정보
한국서비스경영학회 서비스경영학회지 서비스경영학회지 제17권 제2호
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    초록·키워드

    The objectives of this study is to divide ports in South Korea into three regions and organize the present conditions to analyze, compare each other in specific criteria. Ports for cruise in South Korea are divided into three regions; Pan Yellow Sea, Pan South Sea, South East Sea based on the 3rd fundamental plans for port(2011∼2020) announced by ministry of oceans and fisheries. Pan Yellow Sea includes port of Incheon, port of Pyongtaek·Dangjin, port of Gunsan etc. Pan South Sea includes port of Gyangyang, Mokpo, Wando, Busan, Jeju, Ulsan, Pohang etc. Pan East Sea includes port of Donghae·Mukho, Sokcho etc.
    As the results of comparison among cruise regions, we have found out the competitive advantages and disadvantages for each port. Although there are exclusive ports for cruise such as Busan, Jeju, Incheon in South Korea, it is not enough to become a representative port for cruise. This is because the history of cruise industry is short and limited resources have not been fully efficiently used due to the political reasons. Thus, we need to develop a star port for cruise and to advertise extensively in short-term. In long-term small to medium sized ports can benchmark a successful case of a leading port for cruise.

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      UCI(KEPA) : I410-ECN-0101-2017-324-000842051