인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
This study aims to examine the effects of experimental attitudes and perceived personal information protection on satisfaction and loyalty for Chinese consumers who use unmanned convenience stores. The important results of this study are as follows. First, consumers" perception of the experimental servicescape of unmanned convenience stores in China has an effect on the consumer"s experimental attitude. Consumers" perception of experimental diversity in unmanned convenience stores in China has an effect on the consumer"s experimental attitude. Second, consumers" perception of the information quality of unmanned convenience stores in China has an impact on the consumer"s personal information protection. Consumers" perception of the service quality of unmanned convenience stores in China has an impact on consumer"s personal information protection. Third, consumers" perception of personal information protection in unmanned convenience stores in China has an effect on the consumer"s experimental attitude. Fourth, consumers" perception of personal information protection in unmanned convenience stores in China has an effect on consumer satisfaction with experiments. Consumers" perception of the experiment attitude of unmanned convenience stores in China has an effect on the consumer"s satisfaction with the experiment.
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목차
- Abstract
- Ⅰ. 서론
- Ⅱ. 기존문헌 고찰 및 가설설정
- Ⅲ. 연구방법
- Ⅳ. 실증분석
- Ⅴ. 결론 및 시사점
- References