지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2011.11
- 수록면
- 73 - 82 (10page)
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초록· 키워드
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The objective of this research is to investigate the moderated mediation effect of individual differences(SSA: stimulus screening ability) on the relationship between affective images(PAD: pleasure, arousal and dominance) and architectural space preference. That is, affective images mediate the effect of color tones on the preference and individual differences moderate this mediating relationship.
To analyze the mediation, both Sobel test and bootstrapping method are used, and to analyze the moderated mediation effect, SPSS Macro is used.
The major results of this article are as follows:
First, SSA moderates the effect of tones on the preferences. This means that pale comparing vivid/dull has positive effect on preference, and this positive effect is higher for subjects who can screen the stimuli occurring in the classroom space.
Second, PAD mediates the relationship between tones and preference. As for pleasure(dominance), pale causes more pleasure(dominance) which in turn causes more preference, whereas as for arousal, pale give rise to less arousal which leads to more preference.
Third, it was confirmed that SSA moderated the mediating role of PAD between tones and preference. Furthermore, this fact suggests important implications that better screening people evaluate the positive effect as more positive when the effect is positive, while they evaluate the negative effect as more positive when the effect is negative.
To analyze the mediation, both Sobel test and bootstrapping method are used, and to analyze the moderated mediation effect, SPSS Macro is used.
The major results of this article are as follows:
First, SSA moderates the effect of tones on the preferences. This means that pale comparing vivid/dull has positive effect on preference, and this positive effect is higher for subjects who can screen the stimuli occurring in the classroom space.
Second, PAD mediates the relationship between tones and preference. As for pleasure(dominance), pale causes more pleasure(dominance) which in turn causes more preference, whereas as for arousal, pale give rise to less arousal which leads to more preference.
Third, it was confirmed that SSA moderated the mediating role of PAD between tones and preference. Furthermore, this fact suggests important implications that better screening people evaluate the positive effect as more positive when the effect is positive, while they evaluate the negative effect as more positive when the effect is negative.
목차
Abstract
1. 서론
2. 이론적 배경
3. 실험설계
4. 실험의 실증분석
5. 연구의 결론 및 향후의 연구과제
참고문헌
참고문헌 (3)
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UCI(KEPA) : I410-ECN-0101-2013-540-001053129