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논문 기본 정보

자료유형
학술저널
저자정보
한수연 (숙명여자대학교)
저널정보
한국의상디자인학회 한국의상디자인학회지 한국의상디자인학회지 제14권 제3호
발행연도
2012.9
수록면
195 - 204 (10page)

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초록· 키워드

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Since WWII and the Korean War, Korean modern fashion has been americanized by claiming, displacing with, and fusing with the traits of American fashion. The purpose of this study is to observe and analyze the traits of Americanization in Korean fashion, focusing on the designs of Nora Noh fashion from the 1950s to the 1980s. Nora Noh (1928- ), one of the first Korean fashion designers, who launched the first fashion show in 1956, introduced ready-made dresses to Korean fashion industry in 1963 for the first time, and later in the 1970s and the 1980s, exported Korean-made fashions to the U.S. market. For such purpose, this study first provides the theoretical backgrounds of Americanization in Korean fashion history and then conducts a case study by analyzing photographic materials. In case of Nora Noh fashion, the traits of Americanization can be defined as functionality, popularity, and hybrid. (1)Functionality in Americanized Korean fashion was expressed through simplicity, practicality, and usefulness. Noh’s “homewear” style and exported silk dresses are the examples of the functionality. (2)Popularity was shown in kitsch images of materialistic and consumer culture. It was expressed in ready-made dresses and trendy styles of mini skrits and bell-bottom pants. (3)Hybrids of various multi-culture exist in American culture and fashion. In Noh’s designs, traditional materials and the print patterns inspired from traditional motifs were used to add Korean nuances in Americanized fashion.

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Abstract
I. 서론
II. 이론적 배경
III. 1950년대-1980년대 한국 패션에 나타난 미국화 현상의 미적 특성
IV. 결론
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UCI(KEPA) : I410-ECN-0101-2014-592-001255749