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자료유형
학술저널
저자정보
지주연 (영남대학교) 서지은 (영남대학교)
저널정보
한국실내디자인학회 한국실내디자인학회 논문집 한국실내디자인학회 논문집 제22권 제2호
발행연도
2013.4
수록면
194 - 202 (9page)

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이 논문의 연구 히스토리 (2)

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Commercial spaces are very sensitive in terms of trend and uniqueness, and many elements expressing space coexist together with brilliant ideas aiming to attract consumer attention and even induce sudden desire of purchase. Coexistence in space is expressed in various ways and out of those ways, representation by material is especially apparent. The application of material does not individually influence the expression of space, but the characteristics of multiple materials applied contribute to the distinction of space through mutual communication. This study intends to analyze how conversion is centered to express the distinction of space through materials communicated in space. The detailed study results are as follows. First, the conversion expression method of material resulted as ‘Substitution’, ‘Contrast’, ‘Assimilation’, ‘Creation’. These four was divided and analyzed into ‘Time’, ‘Space’, ‘Genre’. As a result of this analysis, such significances were shown as ‘Contrast’ in ‘Time’, ‘Substitution’ in ‘Space’, and ‘Assimilation’ in ‘Genre’. Second, the conflict due to heterogeneity by conversion of ‘Contrast’ in ‘Time’ through past and current materials appeared to induce interest amongst consumers. Third, within ‘Space’, ‘Substitution’ of natural/artificial materials was noticeably applied. This is evaluated as a constructive way of expressing natural forms into artificial forms further intending to provoke attention and stimulate emotion. Fourth, in conversion through ‘Assimilation’ in ‘Genre’, rather than using materials only from other areas, synchronizing it by combining architectural materials is an effective method. Such results are thought to be a distinctive design method that draws attention of customers by communicating disparate materials in commercial space. Thus, the study results are expected to be utilized as an elementary resource in designing commercial space with character and high satisfaction.

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Abstract
1. 서론
2. 상업공간에서 컨버전과 재료
3. 분석틀 설정
4. 상업공간에서 재료를 통한 컨버전 분석 및 소통 방법
5. 결론
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