지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
오류제보하기
The purpose of this study was to explore is of meteorological factors on sales of apparel products. Basic dat came out daily meteorological data and sales data of apparel products in department store from 1998 to 2000. Four factors(the average temperature, rainfall, wind velocity, sunshine duration) from the nine meteorological factors were selected and were collected with Korea Meteorological Administration. Sales data were collected with business strategy department of H department store in Seoul. The sales data were divided into six classfications, which are woman`s, wear, men`s wear, children`s wear, golf wear, sports wear, and inner wear. The results of this study were as follows : 1) Sales of apparel products were significantly correlated with the average temperature, rainfall, wind velocity, sunshine duration. Among the meteorological factors, temperature turned out to be the most influential in apparel sales and then the amount of rainfall, sunshine duration affected sales according to apparel classifications differently. 2) There were some differences among the apparel classifications in the effect of meteorological factors on the sales of apprel. In the spring, the higher the temperature was, the higher the sales of women`s wear and golf wear were, but the lower the sales of children`s wear, sports-wear were. In the summer, The higher the amount of rainfall was, the lower the sales of all the apparel classification were. The higher the temperature was, the higher the sales of sports wear were. In the fall, the lower the temperature was, the higher the sales of al the apparel classification except sports wear were. In the winter, the meteorological factors had little effect on the sales of women`s wear, men`s wear and children`s wear, The higher the temperature was, the higher the sales of golf wear were. The lower the temperature was, the higher the sales of sports wear were.
목차
등록된 정보가 없습니다.
참고문헌 (0)
참고문헌 신청함께 읽어보면 좋을 논문
논문 유사도에 따라 DBpia 가 추천하는 논문입니다. 함께 보면 좋을 연관 논문을 확인해보세요!
-
의류 판매원의 판매교육 현황과 방향 : 대구 지역 백화점을 중심으로
과학논집
2005 .12
-
A Study on the Design Development of Lady`s Down Wear
International Journal of Costume and Fashion
2004 .06
-
중국과 한국 20대 여성의 체간부 신체치수와 체형 비교 분석
패션 비즈니스
2009 .01
-
국내 의류업체의 재고처리 및 재고감축실태 연구
복식
2001 .03
-
한국 어패럴 머천다이저 육성 교재 체제 수립에 대한 연구
한국가정과학회지
2000 .01
-
An Analysis of Trade Areas for Apparel Stores in Seoul - Based on Myeong-dong, Kangnam Station and Myeongil-dong -
패션 비즈니스
2010 .01
-
수입의류와 국산의류에 대한 소비자의식 연구 : 서울지역 대학생을 중심으로
복식
1997 .05
-
Effect of Workplace Characteristics on Part-Time Apparel Sales Associates’ Turnover Intentions
International Journal of Costume and Fashion
2016 .06
-
한국의류제품 수출의 유연성에 관한 연구
복식
1997 .09
-
미국 의류직물산업의 경쟁력 강화정책 고찰
대한가정학회지
1989 .01
-
Exploration of Communication Processes Related to the Apparel Product Development Process
International Journal of Costume and Fashion
2018 .06
-
소규모 의류 소매업체의 도산 원인에 관한 연구
대한가정학회지
2003 .01
-
A Case Study on House Price Index Based on Generalized Repeat Sales Model
Journal of The Korean Data Analysis Society
2017 .01
-
A Study on the Performance Evaluation of Commercial Functional Inner-wear
패션 비즈니스
2019 .01
-
A Study on the Brand Characteristics According to Trends in the Children's Apparel Market
패션 비즈니스
2005 .01
-
敎育用成人男性의 Dress Form 開發을 위한 基礎硏究- 男性服業體의 Dress Form 使用現況및 男性服敎育實態分析을 通해 -
패션 비즈니스
2004 .01
-
지각된 한국이미지가 중국여성소비자의 한국의류제품평가와 구매의도에 미치는 영향
한국지역사회생활과학회지
2008 .09
-
The Effect of Demographic Factors on Children' Wear Buying Pattern, Media and Information Utilization, and Design Preference (paper no.2)
패션 비즈니스
2010 .01
-
세일즈프로모션 이용비용 지각과 소비자 만족에 관한 연구
가정과삶의질연구
2009 .03
이 논문의 저자 정보
최근 본 자료
댓글(0)
0
UCI(KEPA) : I410-ECN-0101-2017-381-000752993