인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
DBpia AI
AI 에이전트
AI 아이디어
AI 리더
AI 뷰어
Citeasy
크롬 서지관리 다운로드
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2016.6
- 수록면
- 299 - 318 (20page)
이용수
초록· 키워드
In modern society, Social Network Service(SNS) was rapidly developed and became the major social media. Enterprises also have proactively adopted SNS as business communication tools. In particularly tourism companies which have been actively using SNS for marketing purposes are also positive to using enterprise SNS. There were several studies focused on the motivation for SNS initial adoption, but there were little research on continuance use or actual efficacy in the workplace. This study tries to explore the mechanism to the job performance by examining continuance use. Hence, this paper attempts to examine the relationship with positive, negative influences and enterprise SNS usage motivation which include subjective norm, enjoyment, work information and sharing. The results show that subjective norm and enjoyment have a significant influence on the job performance and SNS using stress. The implication of research and discussion will provide significant guidelines to determine the kinds of SNS type and usage criteria to tourism companies.
#사내 SNS (Enterprise Social Network Service)
#SNS 이용 동기 (Motivation of SNS Use)
#SNS 이용 영향 (Influence of SNS Use)
#관광기업 (Tourism companies)
상세정보 수정요청해당 페이지 내 제목·저자·목차·페이지정보가 잘못된 경우 알려주세요!
목차
- Abstract
- I. 서론
- II. 이론적 배경
- III. 연구방법
- IV. 연구결과
- V. 결론
- 참고문헌
참고문헌
참고문헌 신청최근 본 자료
UCI(KEPA) : I410-ECN-0101-2017-323-000771650
