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논문 기본 정보

자료유형
학술저널
저자정보
이동주 (연세대학교) 고은형 (계명문화대학교)
저널정보
대한건축학회 대한건축학회 논문집 - 계획계 大韓建築學會論文集 計劃系 第34卷 第5號(通卷 第355號)
발행연도
2018.5
수록면
3 - 10 (8page)

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표지
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연구주제
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연구배경
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연구방법
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연구결과
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초록· 키워드

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The purpose of this study is to estimate the attractiveness value according to the preference level on architectural aesthetic. This research starts from the concept that aesthetic is phenomenon and from the viewpoint of "attraction value" which affects goods. Interactive internet surveys were conducted for 500 citizens of Seoul metropolitan city who are potential users of the Nodle Islet Cultural Center. Based on the scenarios and questionnaires with fuzzy models, we have examined the evaluation of architectural aesthetic and monetary willing-to-payment, and estimated the economic value by preference level of architectural aesthetic through linear regression analysis. The main results of the study are as follows: First, the economic value of the Nodle Islet Cultural Center was estimated at ₩15,683.43/person. Residents of Seoul metropolitan city were willing to accept the increase in the above-mentioned amount of the facility fares when their preferred works (average 86.81 points) were constructed. (P <0/05) Second, it is confirmed that the economic value increases dramatically as the preference level of architectural aesthetic increases. Third, it is presumed that the infinite valuation of architectural aesthetic and the problem of free riding coexist in the estimation of economic valuation of architectural aesthetic for public buildings. Fourth, by mixing the fuzzy logic with contingent valuation method, starting point bias and no response biases that happened in contingent valuation could be disappeared. bias elimination must be considered seriously because another bias could be happened in full process of the research. The results of this study will serve as a basis for spreading architectural aesthetic value-oriented research from the vague and obscure aesthetic-centered discussion on the existing architectural aesthetic. In addition, it will be an opportunity to draw institutional application and utilization strategy of architectural aesthetic through architectural aesthetic value research.

목차

Abstract
1. 연구배경 및 목적
2. 관점 및 접근
3. 조사내용 및 방법
4. 조사결과 및 분석
5. 결론 및 제언
REFERENCES

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