인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
DBpia AI
AI 에이전트
AI 아이디어
AI 리더
AI 뷰어
Citeasy
크롬 서지관리 다운로드
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2020.8
- 수록면
- 326 - 333 (8page)
- DOI
- 10.17495/easdl.2020.8.30.4.326
이용수
초록· 키워드
The current study examines the impact of different menu labeling formats for evaluating healthiness and menu choice for side menu items at fast food restaurants. The study was conducted with 665 college students attending a public university in the Midwestern region of the United States. Three formats of menu labeling were examined: no information, numeric, and color-coded formats. Our data revealed that providing menu labeling influenced customers’ healthiness evaluations and menu choices. There was increased awareness of the menu’s healthiness and healthier menu selections when the color-coded format was provided, which was greater than applying the numeric format and menu with no nutrition information. The findings from this study provide implications that can be applied to the foodservice industry and policy makers, in an attempt to utilize visual features (e.g., color-coded format) for menu labeling to promote awareness of customers for healthy eating options and healthy menu choices.
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목차
- ABSTRACT
- INTRODUCTION
- STUDY METHODS
- RESULTS AND DISCUSSION
- CONCLUSIONS
- REFERENCES
참고문헌
참고문헌 신청최근 본 자료
UCI(KEPA) : I410-ECN-0101-2020-594-001124835
