지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2014.1
- 수록면
- 221 - 230 (10page)
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The purpose of this study is to examine the influence that factors for a successful venture have on business performance. To fulfill this goal, factors for a successful venture are presupposed as the four elements of business creator, technological innovation, type of strategy, and organization, while business performance is set as subordinate variable, with a view to creating a model and establishing a hypothesis for a positive analysis. Data collection for the positive analysis was conducted using a questionnaire, and as for sampling, of the companies located in Seoul and greater metropolitan region and registered with Small and Medium Business Administration as of late December 2012, 98 companies have been selected for the final data. And I have come up with the two following results. First, factors for venture success have all proven to exercise statistically significant influence on business performance. Second, of all factors for venture success, business creator and technological innovation exercise huge influence on business performance, as compared to the other factors. From these two conclusions, it is understood that to upgrade business performance of a venture, business creator and technological innovation should be given priority over the other factors.
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