지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
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This research investigates the effect of the antecedents (i.e. specific investment, opportunistic behavior, communications, uncertainty, interdependence, power imbalance, shared value, and flexibility) that influence the trust and commitment of domestic apparel manufacturers toward contractors as well as the effect of trust and commitment on firm performance and relationship satisfaction. A total of 128 apparel manufactures participated in this study. Factor analysis, Cronbach's alpha coefficient, and path analysis were conducted for the statistical analysis. Specific investment, communication, shared value, and flexibility had a positive effect on trust; however, opportunistic behavior had a negative effect. Interdependence, shared value, and flexibility had a positive effect on commitment; however, power imbalance and uncertainty had a negative effect. Trust did not exert an effect on commitment in this research; however, trust and commitment had a positive effect on firm performance; in addition, trust and commitment had a positive effect on relationship satisfaction. The findings offer insight on how to better manage apparel manufacturer-contractor relationships to ensure success.
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참고문헌 (48)
참고문헌 신청
Abernathy, F. H. / 1999 / A stitch in time: Lean retailing and the transformationof manufacturing: Lesson from the apparel and textileindustries / Oxford University Press
Anderson, E. / 1992 / The use of pledges to build and sustain commitment in distribution channels / Journal of Marketing Research 29:18~34
Anderson, J. C. / 1990 / A model of distributor firm and manufacturer firm working partnerships / Journal of Marketing 54:42~58
Arnold, V. / 1997 / Opportunities for research on the use of technology to mitigate environmental influences on individual judgments / Advances in Accounting Information Systems 5:281~298
Bentler, P. M. / 1990 / Comparative fit indexes in structural model / Psychological Bulletin 107(2):238~246
Anderson, E. / 1992 / The use of pledges to build and sustain commitment in distribution channels / Journal of Marketing Research 29:18~34
Anderson, J. C. / 1990 / A model of distributor firm and manufacturer firm working partnerships / Journal of Marketing 54:42~58
Arnold, V. / 1997 / Opportunities for research on the use of technology to mitigate environmental influences on individual judgments / Advances in Accounting Information Systems 5:281~298
Bentler, P. M. / 1990 / Comparative fit indexes in structural model / Psychological Bulletin 107(2):238~246
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