인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
학술대회자료
Full-text
오류 신고하기해당 페이지 내 제목·저자·목차·페이지정보가 잘못된 경우 알려주세요!
초록·키워드
Today, with the development of online shopping, supermarkets are in crisis. Supermarkets must find and solve problems centering on consumer experience design. Therefore, the purpose of this study is to propose an improvement in order for customers to feel more convenient and satisfied when shopping at a supermarket. The spatial scope of this study was set as Wangsimni Emart, and the study subject range was set as middle-aged. The method of the study was to summarize the theories on the current status of supermarkets, user experience design, personas, and characteristics of middle-aged adults through literature research, and based on this, female personas in their 50s were set. Two scenarios were created according to the time and purpose of shopping. Through two scenarios, we analyzed the problems in the space and the needs of the customers to derive a proposal for improvement. In this study, two proposals were made to improve the supermarket. First, before entering the supermarket, the signs should be well placed and it is more convenient to place baskets and shopping carts between the entrance and the center of the store. Second, after entering the supermarket, had better widen the channel, prepare reading glasses or write a little bit bigger. It will be more convenient to put in the middle of the toilet supermarket. Set up a rest space in the supermarket, place frozen foods near the cash register, place furniture or partitions in the line, keep items too low, and place three items on either side of a moving trail.
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.