인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 저자정보
초록·키워드
Background: The movie Avatar has been the most successful film in sales for ten years since its release in 2009. Although some researchers have found the worth of this film based on aesthetic interpretation, these works still fail to explain the film’s massive popularity. Our goal is to suggest explicit design directions by predicting the audience"s appreciation not from an aesthetic interpretation but through psychological analysis.
Methods: Based on multiple psychological theories, this study attempts to verify two hypotheses. First, scenes in which the audience experienced good feelings will reveal the Earth"s natural landscape. Second, viewers will experience good feelings even if Pandora"s landscape exaggerates natural patterns. To this end, 215 subjects were asked to select the most impressive scenes from Avatar and to identify the feelings evoked by each scene.
Results: After analyzing the five most impressive scenes, we concluded that our two hypotheses were reflected in these scenes. First, the audience chose “like” when the scenes presented natural scenery. Second, the viewers experienced positive feelings by watching exaggerated natural features, especially patterns in nature. In the later scenes, the viewers chose “like” more than those showing realistic natural features.
Conclusions: The scenery of Pandora reflects actual features or amplified patterns observed in nature from a psychological perspective. We have empirically confirmed the structure of a design that elicits positive feelings from a general, rather than critical, perspective. Consequently, the method presented in this study can serve as a practical guide to help reproduce the film’s visual appearance.
Methods: Based on multiple psychological theories, this study attempts to verify two hypotheses. First, scenes in which the audience experienced good feelings will reveal the Earth"s natural landscape. Second, viewers will experience good feelings even if Pandora"s landscape exaggerates natural patterns. To this end, 215 subjects were asked to select the most impressive scenes from Avatar and to identify the feelings evoked by each scene.
Results: After analyzing the five most impressive scenes, we concluded that our two hypotheses were reflected in these scenes. First, the audience chose “like” when the scenes presented natural scenery. Second, the viewers experienced positive feelings by watching exaggerated natural features, especially patterns in nature. In the later scenes, the viewers chose “like” more than those showing realistic natural features.
Conclusions: The scenery of Pandora reflects actual features or amplified patterns observed in nature from a psychological perspective. We have empirically confirmed the structure of a design that elicits positive feelings from a general, rather than critical, perspective. Consequently, the method presented in this study can serve as a practical guide to help reproduce the film’s visual appearance.
본문·목차
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
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UCI(KEPA) : I410-ECN-0101-2021-658-001685334