인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
DBpia AI
AI 에이전트
AI 아이디어
AI 리더
AI 뷰어
Citeasy
크롬 서지관리 다운로드
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
In this study, the correlation between first make up time and cosmetic-purchasing behavior of 20 s to 50 s examination females was analyzed on the basis of 3 research interests: 1) the first time of makeup and cosmetics purchase, 2) the usage trend and preference according to types and brands of cosmetics, 3) the satisfaction of makeup and cosmetics. The types of cosmetics were divided into basic and color. Time for basic make-up, basic cosmetic purchase, color make-up, and color cosmetic purchase of examination females were not significantly different according to ages but time for make-up and cosmetic purchase was proportionally related to ages. Twenties to thirties females chose the cosmetics based on the objective indices and forties to fifties females chose the cosmetics based on brand regardless of the cosmetic types. Higher than 80% of the examination females chose basic cosmetics based on self-satisfaction, quality differences, and reliability, which were significantly different in accordance with ages. Thirty-six to forty-three% of 20-30 s examination females chose and 52-61% of 40-50 s chose the domestic leading brand.
Higher than 60% and 66% of the examination females responded to satisfy for basic and color cosmetics, respectively. However, the preferred face parts for basic and color make-up of all examination females were different according to ages. Thus, the age of examination females has less impact on their culture for cosmetic purchase and makeup than social requirements, circumstance, fashion, and environmental factors.
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