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논문 기본 정보

저자정보
(아주대학교) (어플라이드 머티어리얼즈 코리아) (아주대학교) (아주대학교)
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한국서비스경영학회 서비스경영학회지 서비스경영학회지 제25권 제4호
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    초록·키워드

    This study examines how self-control and perceived constraints influence the elderly's intention to use self-service kiosks, based on socioemotional selectivity theory. The COVID-19 pandemic has accelerated digital transformation, introducing contactless technologies that pose challenges for older adults. While self-service kiosks offer convenience, they also create psychological barriers. Using SmartPLS 4.0 for Structural Equation Modeling, the analysis revealed that self-control positively impacts kiosk usage intention, while perceived constraints do not have a significant effect. Self-control enhances positive factors like openness and expectations, while perceived constraints increase anxiety and avoidance. Openness and expectations mediate the relationship between self-control and usage intention. These findings align with socioemotional selectivity theory, highlighting the elderly's focus on emotional motivations and present values. To encourage adoption, the study suggests educational programs to boost self-control and emotional strategies to reduce psychological barriers, alongside a proposed integrated model to address the digital divide among older adults.

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      UCI(KEPA) : I410-151-25-02-091188643