인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록·키워드
The purpose of this study is to understand consumer awareness and preferences for healing foods in order to develop a healing foods program. This study compares and analyzes the perception types, characteristics (concepts), types, and needs of rural healing food programs across different generations. The perception type of healing food was measured using 35 items across 9 categories, while the concept (characteristics) of healing food was assessed with 34 items. Additionally, the types of healing food were evaluated with 47 items, and the demand for rural healing food content was analyzed with 39 items across 4 categories. Participants were classified into Generation Z (born 1996–2010, n=128), Millennials (born 1980–1995, n=256), Generation X (born 1965–1979, n=260), and Baby Boomers (born 1946–1964, n=356). According to the correspondence analysis, Gen Z and Millennials show greater interest in preferences such as meat, fried foods, and desserts, while Generation X and Baby Boomers are more focused on traditional and health-related products, including seafood, fresh vegetables, and kimchi. The needs assessment for developing a rural healing food program indicated that the need for ‘eating’ is greater than that for ‘making’ across all generations, with Gen Z demonstrating more interest in experiential content than other generations. Therefore, it is suggested that healing food manufacturers should develop and promote differentiated and diverse menus tailored to each generation.
본문·목차
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
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UCI(KEPA) : I410-151-25-02-092114889