인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록·키워드
Along with the changes in the service industry, the introduction of service robots is becoming an important factor in the change and evaluation of the service environment. At this point in time, research on the experiential value of customers using service robots is necessary to improve service quality in the process of co-creation of services. Therefore, this study aimed to find out whether the experience value of the service robot is perceived by the customer who used the service of the service robot in the process of creating common value through interaction between the customer and the service robot at the service contact point, and whether the perceived experience value affects customer satisfaction. For the empirical analysis, 380 samples of surveys were conducted on the general public using the services of service robots, and Smart PLS 4.0 was used to analyze them. As a result of the study, it was confirmed that the consumer's experience value of the service robot at the service contact point is perceived in both practical value and hedonistic value, and it was confirmed that the perceived experience value of consumers has an impact on customer satisfaction. Through this, there is an academic contribution in that the relationship between the perceived experience value of the customer and the influence of customer satisfaction in the interaction with the service robot was confirmed.
본문·목차
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
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