인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록·키워드
Abstract In general, consumers have very little knowledge about production methods employed in the fish sector, and this lack of information contributes to skepticism and confusion when they choose and purchase fish. In our study, we tested the effect of beliefs and objective and subjective knowledge on consumers’ attitude and their intention to purchase farmed and wild fish, both in a control and an informed group. Furthermore, we explored the effect of the intention to purchase farmed or wild fish on fish purchasing frequency. An online survey was conducted in Italy (n = 776) in 2020. The results showed that both objective and subjective knowledge affected the attitudes toward wild and farmed fish; however, only subjective knowledge had an impact on the intention to purchase wild fish. Moreover, the intention to purchase was correlated with fish purchasing frequency, and information about production methods affected consumers' attitudes but did not directly influence their purchasing intentions. This study provides insights that could be considered by policymakers and producer associations/industries to develop and support communication campaigns on fish production methods in terms of safety, healthiness, control, and quality. Thus, our research could help to increase the transparency of information about fish and improve the acceptance and consumption of aquaculture products.
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.