인문학
사회과학
자연과학
공학
의약학
농수해양학
예술체육학
복합학
DBpia AI
AI 에이전트
AI 아이디어
AI 리더
AI 뷰어
Citeasy
크롬 서지관리 다운로드
지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록·키워드
This study suggests a strategic management of event participants through a differential analysis for expectation and satisfaction. Especially Importance-Performance Analysis(IPA) was used for event participants to suggest a strategic management. Based on the empirical analysis of this study change of life pattern was included in quadrant I which is needed for a high concentration. This means that it has to put more effort on enhancement of program to change life pattern for event participants. In quadrant II seven variables such as educational effect, learning opportunity, chance of getting knowledge, chance for seeing different things, chance for seeing special event, chance for seeing special circumstance, and chance for changing life were included. In quadrant III eight variables such as chance for enjoying exhibition for a family, chance for more close-relation for a family, chance for spending more time for a family, chance for releasing daily stress, chance for seeing exhibition with friends, chance for enjoying cultural event with friends, chance for seeing people who have similar hobby were included. However both BEXCO (Busan Exhibition and Convention Center) and participants were not interested in these variables. In quadrant IV, none of any variables was included. BEXCO treated this quadrant as important, but participants were not much concerned. The differential analysis for group between Emperor Jinxi and Flattering Korean Flag showed no difference for most factors except for escape from daily life. Therefore these two events can be treated as a similar one. This study indicated it is necessary to concentrate a management for low priorities which were selected from event participants.
본문·목차
인공지능 문자 인식 모델을 통해 추출된 텍스트로, 일부 오타나 오류가 포함될 수 있으나 지속적으로 개선 중입니다.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
오류를 발견하셨다면 해당 부분을 드래그한 후 ' 를 통해 신고해주세요.
최근 본 자료 전체보기
UCI(KEPA) : I410-ECN-0101-2015-320-002771420
