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논문 기본 정보

자료유형
학술저널
저자정보
저널정보
한국사회체육학회 한국사회체육학회지 한국사회체육학회지 제53권 제1호
발행연도
2013.8
수록면
315 - 328 (14page)
DOI
10.51979/KSSLS.2013.08.53.315

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The purpose of this study was to investigate the relationship between users`satisfaction for web site and behavioral intention according to website properties for sports information. The subjects of this study were high school and college athletes who are members of the Korea Sports Association, as of 2012. Using a convenient sampling method 750 were selected and among them 709 were employed for the final analysis. Questionnaires based on self-administration were used for the research tool and collected data were processed using PASWSTAT18 for the purpose of data analysis. Statistical methods used in this study were frequency analysis, factor analysis, correlation analysis and multiple regression analysis. The results are as follows. First, website properties for sports information had an effect on users` satisfaction for websites. Second, website properties for sports information was significantly related to behavioral intention. Third, satisfaction for websites of sports information showed a significant impact on behavioral intention. In sum, website properties for sports information are significantly related to users` satisfaction of websites and behavioral intention. Therefore these results imply that website properties for sports information are critical factors to determine users` behaviors, contributing to changes of users` behaviors.

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