지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2016.2
- 수록면
- 47 - 58 (12page)
- DOI
- 10.15187/adr.2016.02.29.1.47
이용수
초록· 키워드
오류제보하기
Background : Product choice is not free from the “context of use.” Moreover, the context of use is affected by culture. To further study this concept, this research focused on the relationships among cultural differences, context of use, and product choice associated with air conditioners.
Methods : Japanese and Korean participants responded to the questionnaire, which showed two spaces (houses)—one Japanese and the other Korean. The respondents were asked to purchase air conditioners for each house with a limited budget, choosing from only two types of air conditioners. Furthermore, they had to mark the location in the house where they would want to install the air conditioners. Subsequent items in the questionnaire also asked the respondents how much they agreed with statements that were related to the design of the air conditioner and its secondary functions.
Result : The results demonstrate the differences in the choice of air conditioners between the Korean and Japanese respondents. The choices of the Japanese respondents changed in relation to the room structure, whereas the Korean respondents’ choices did not. Moreover, the two groups of respondents differed in their responses to the air conditioner design-related questions.
Conclusions : The results of this study showed that culture, context of use, and product choice are intertwined. The relationships between product choice and context of use differ according to culture. Furthermore, air conditioners are regarded as a home appliance in Japan, whereas they are considered as furniture in Korea.
Methods : Japanese and Korean participants responded to the questionnaire, which showed two spaces (houses)—one Japanese and the other Korean. The respondents were asked to purchase air conditioners for each house with a limited budget, choosing from only two types of air conditioners. Furthermore, they had to mark the location in the house where they would want to install the air conditioners. Subsequent items in the questionnaire also asked the respondents how much they agreed with statements that were related to the design of the air conditioner and its secondary functions.
Result : The results demonstrate the differences in the choice of air conditioners between the Korean and Japanese respondents. The choices of the Japanese respondents changed in relation to the room structure, whereas the Korean respondents’ choices did not. Moreover, the two groups of respondents differed in their responses to the air conditioner design-related questions.
Conclusions : The results of this study showed that culture, context of use, and product choice are intertwined. The relationships between product choice and context of use differ according to culture. Furthermore, air conditioners are regarded as a home appliance in Japan, whereas they are considered as furniture in Korea.
목차
Abstract
1. Introduction
2. Method
3. Results
4. Discussion
5. Conclusion
References
참고문헌 (5)
참고문헌 신청
[학술지(정기간행물)] - Honold, P / 2000 / Culture and context: An empirical study for the development of a framework for the elicitation of cultural influence in product usage / International Journal of Human-Computer Interaction 12 (3-4) : 327 ~ 345
[학술지(정기간행물)] - Liu, Y / 2011 / Exploring the impact of use context on mobile hedonic services adoption : An empirical study on mobile gaming in China / Computers in Human Behavior 27 (2) : 890 ~ 898
[학술지(정기간행물)] - Maguire, M / 2001 / Context of use within usability activities / International Journal of Human-Computer Studies 55 (4) : 453 ~ 483
[학술지(정기간행물)] - Mallat, N / 2009 / The impact of use context on mobile services acceptance : The case of mobile ticketing / Information & management 46 (3) : 190 ~ 195
[학술지(정기간행물)] - Würtz, E / 2005 / A cross-cultural analysis of websites from high-context cultures and low-context cultures / Journal of Computer-Mediated Communication 11 (1) : 13 ~
[학술지(정기간행물)] - Liu, Y / 2011 / Exploring the impact of use context on mobile hedonic services adoption : An empirical study on mobile gaming in China / Computers in Human Behavior 27 (2) : 890 ~ 898
[학술지(정기간행물)] - Maguire, M / 2001 / Context of use within usability activities / International Journal of Human-Computer Studies 55 (4) : 453 ~ 483
[학술지(정기간행물)] - Mallat, N / 2009 / The impact of use context on mobile services acceptance : The case of mobile ticketing / Information & management 46 (3) : 190 ~ 195
[학술지(정기간행물)] - Würtz, E / 2005 / A cross-cultural analysis of websites from high-context cultures and low-context cultures / Journal of Computer-Mediated Communication 11 (1) : 13 ~
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UCI(KEPA) : I410-ECN-0101-2016-658-002393432