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논문 기본 정보

자료유형
학술저널
저자정보
박경화 (국제신학대학원대학교) 여한구 (국제신학대학원대학교)
저널정보
한국색채학회 한국색채학회논문집 한국색채학회논문집 제31권 제2호(통권 제74호)
발행연도
2017.5
수록면
75 - 84 (10page)

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초록· 키워드

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Theoretically based on color psychology, this study is a fundamental research aiming to lay the foundations for the development of color personality type indicator. After having drawn out key words and characteristics of colors from previous researches, they are structuralized in the reflection of Korean"s comprehensive emotional traits. This study is conducted by collecting data regarding colors which has been published in Korea since 1980. And it sorted out key words corresponding to each color in qualitative methods. In this research, five colors are chosen: red, yellow, green, blue and purple following the Munsell color system and organized the keywords. Personality traits are classified into three dimensions which are cognition, behavior and emotion. In addition, these three dimensions are assorted by 2 directions: cognition is by reality and ideal, behavior is by activeness and passiveness, emotion is by adaptation and retreat. Significance of this study is that it objectified and structuralized the traits and characteristics of colors drawn from massive data in order to make a questionnaire of color personality type indicator. Further research as to writing a test questionnaire is expected on the basis of this study.

목차

Abstract
1. Introduction
2. Color and Color Psychology
3. Personality Traits and Color Keyword
4. Color Personality Traits Composition
5. Conclusion and Proposal
References

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UCI(KEPA) : I410-ECN-0101-2018-651-000883210