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자료유형
학술저널
저자정보
정혜정 (우송대학교) 천희숙 (우송대학교)
저널정보
동아시아식생활학회 동아시아식생활학회지 東아시아 食生活學會誌 第20卷 第6號
발행연도
2010.12
수록면
837 - 844 (8page)

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Dietary life was formed as being influenced by the people’s cultural, social and environmental situations. The people’s food culture is unique that was adapted to their surroundings. It was developed and industrialized in the ethnic food. Now the ethnic food was contributed to tour industry or culture industry. Then, food life style was change from the meat diet to the vegetable diet in the diffusion of well-being trends. So, we analyzed Koreans’ Korean food image and investigated the difference as a demographics. We made questionnaire and did a survey to 220 bloggers using cooking internet sites on 10 August, 2009. We analyzed 206 questionnaires by SPSS package 12.0 except 14 untrustworthy questionnaires. We measured credibility and validity 39 items related Korean food image: Chronbach's α was highly 0.855. We checked that KMO examination was 0.775 and χ² of Barttlet was 2482.342. After verymax rotation, we deducted 5 Koran food images-healthy, visuality, spicy, variety, low calorie. We analyzed ANOVA of 5 Korean food images according to demographics. We confirmed the differences by ages, monthly income and job except academic background (p<0.05). Therefore, Korean food images were learned and recognized in everyday life. Especially, we found that visuality and variety were recognized the more stronger high-income earners and teachers than others. So, Korean learned Korean food images in real life and recognized Korean food quite differently by demographics.

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UCI(KEPA) : I410-ECN-0101-2012-594-004101959