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학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
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연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2017.10
- 수록면
- 99 - 112 (14page)
이용수
초록· 키워드
오류제보하기
This study uses the technology acceptance model(TAM) as its base to examine the future behavior intention of consumers toward self-driving cars. A Self-driving car is operated by multiple advanced systems which may be a combination of three-dimensional mapping, sensor technology, path planning and other complex technologies. In extending the TAM, issues of acceptability and perceived trust were included as external variables. The study utilized a survey of 149 South Koreans in their 20s and 30s, age ranges selected to catch up with fast-changing trends in technology. The results suggest that when people have acceptability of self-driving car is established, it leads to attention and behavior intention but the mediating effects of perceived ease of use toward perceived usefulness disappeared. In addition, when people perceive trust regarding a self-driving car, whether the car is perceived as useful or perceived as easy to use, their trust leads directly to behavior intention. However, the low coefficient level indicated for the concept that “learning to operate the self-driving car would be easy" leads to the conclusion that education materials should be provided to support easier learning.
목차
Abstract
Ⅰ. Introduction
Ⅱ. Literature and Hypothesis
Ⅲ. Methods
Ⅳ. Results
Ⅴ. Conclusions
References
참고문헌 (43)
참고문헌 신청
[학술지(정기간행물)] - Alotaibi, M. B. / 2014 / Exploring Users’ Attitudes and Intentions toward the Adoption of Cloud Computing in Saudi Arabia : An Empirical Investigation / Journal of Computer Science 10 (11) : 2315 ~ 2329
[학술지(정기간행물)] - Anderson, J. C. / 2012 / Structural Equation Modeling in Practice : A Review and Recommended Two-Step Approach / Psychological Bulletin 103 (2) : 127 ~ 148
[학술지(정기간행물)] - Anderson, L. A. / 1990 / Development of the Trust in Physical Scale : A Measure to Assess Interpersonal Trust in Patient-Physician Relationships / Psychological Report 67 (3) : 1091 ~ 1100
[학술지(정기간행물)] - Ballet, T. / 2013 / Acceptability of Rider Assistive Systems for Powered Two-Wheeler / Traffic Psychology and Behavior 19 : 69 ~ 76
[기타자료] - Bertoncello, M. / 2015 / Ten Ways Autonomous Driving Could Redefine the Automotive World
[학술지(정기간행물)] - Anderson, J. C. / 2012 / Structural Equation Modeling in Practice : A Review and Recommended Two-Step Approach / Psychological Bulletin 103 (2) : 127 ~ 148
[학술지(정기간행물)] - Anderson, L. A. / 1990 / Development of the Trust in Physical Scale : A Measure to Assess Interpersonal Trust in Patient-Physician Relationships / Psychological Report 67 (3) : 1091 ~ 1100
[학술지(정기간행물)] - Ballet, T. / 2013 / Acceptability of Rider Assistive Systems for Powered Two-Wheeler / Traffic Psychology and Behavior 19 : 69 ~ 76
[기타자료] - Bertoncello, M. / 2015 / Ten Ways Autonomous Driving Could Redefine the Automotive World
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UCI(KEPA) : I410-ECN-0101-2018-323-001492696