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논문 기본 정보

자료유형
학술저널
저자정보
Park, Myoung-Eun (Korea National Sport University)
저널정보
한국체육과학회 한국체육과학회지 한국체육과학회지 제33권 제3호 (인문사회과학 편)
발행연도
2024.6
수록면
237 - 250 (14page)
DOI
10.35159/kjss.2024.6.33.3.237

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초록· 키워드

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The purpose of this study was to determine the effect of the instructor"s attractiveness, including familiarity, similarity, and likability, as perceived by university liberal arts Taekwondo class students on class satisfaction and class recommendation. Convenience sampling was used to select liberal arts students from four universities located in Seoul and Gyeonggi Province for the second semester of 2023. A total of 240 questionnaires were distributed and collected from Taekwondo class students. After computer processing 232 copies (96.7%) of the data, excluding duplicate entries and non-response data, with statistical programs (SPSS 18.0, AMOS 18.0), descriptive statistical analysis, confirmatory factor analysis, correlation analysis, and structural equation model analysis were performed. According to the results of this study, the attractiveness of the instructor as perceived by university liberal arts Taekwondo students had a positive effect on class satisfaction, with familiarity (t=4.203, p<.001), similarity (t=2.992, p<.01), and likability (t=2.236, p<.05) all showing significant impacts. In addition, the class satisfaction of liberal arts Taekwondo students was found to have a positive effect on class recommendation (t=6.786, p<.001). Thus, the higher the attractiveness of the instructor perceived by college liberal arts Taekwondo students, the higher their satisfaction with the class, and ultimately, the higher their intention to recommend the liberal arts Taekwondo class to others.

목차

Abstract
Ⅰ. Introduction
Ⅱ. Research Method
Ⅲ. Results
Ⅳ. Discussion
Ⅴ. Conclusion
References

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