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논문 기본 정보

자료유형
학술저널
저자정보
김용철 (한남대) 장광희 (대전보건대학교) 유근준 (한남대학교)
저널정보
한국유통경영학회 유통경영학회지 유통경영학회지 제24권 제1호
발행연도
2021.2
수록면
93 - 111 (19page)

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Purpose: This study aimed to categorize types of subjectivity factors for social enterprises in the tourism sector and discover subjective characteristics through Q-methodology in order to derive the characteristics of each type, differences between types, and common characteristics between types, to seek effective method to foster social enterprises in the sector, and to contribute to raising awareness of social enterprises. Research design, data, and methodology: We applied Q-methodology, an alternative research method that responds to factor classification. The methodology was used as a typology to objectify and classify people's subjectivity through a unique method called Q-sorting. Our sampling frame consisted of 65 executives and staff members of the 2020 Daejeon Social Entrepreneur Development Project and the 2020 Social Economy Innovation Road Education Participating Company. We tried to derive a type and grasp its characteristics. Results: The order of difficulties that companies face was cooperation networks, funding, democratic decision-making, management consulting and mentoring, and education and training for the incumbent. We found that they are experiencing difficulties in improving productivity and managing costs. Social enterprise workers in the tourism sector have had difficulties in long-term service due to heavy workloads and low wages, and somewhat negative opinions from social enterprises' reinvestment with respect to job creation, social service provision, improvement of worker treatment, and community return, etc., service spirit, and transparent management. The realization of social goals was considered preferred to economic benefits. Implications: We found that companies have been experiencing difficulties in improving productivity and managing costs. Social enterprise workers in the tourism sector have had a difficulty in long-term work because of a large number of tasks and low wages. negative opinions from social enterprises' reinvestment service spirit, and transparent management. Showed. The realization of social goals was considered a priority over economic benefits.

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