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논문 기본 정보

자료유형
학술저널
저자정보
조우정 (한국해양대학교) 이경민 (한국해양대학교)
저널정보
한국체육과학회 한국체육과학회지 한국체육과학회지 제25권 제1호 (인문사회과학 편)
발행연도
2016.2
수록면
773 - 784 (12page)

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초록· 키워드

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This study investigated the relationships between business environment, strategic decision-making, and organizational performance in fitness clubs for the purpose of determining an optimal decision making model for fitness clubs based on changes in their external environment. For this purpose, a survey was given to a random sample of 341 fitness club staff working in D metropolitan city. The data were then analyzed using descriptive statistics, correlations, and multiple regression analysis. The major findings of this study were as follows. First, business environment had a significant effect on strategic decisionmaking in fitness clubs. The influential business environmental factors that affect strategic decisionmaking included complexity, dynamism, and hostility in order. Second, business environment had a significant effect on organizational performance in fitness clubs. The most influential business environmental factor that affects organizational performance was complexity. Third, strategic decision- making had a significant effect on organizational performance in fitness clubs. The most influential decision making type that affects organizational performance was entrepreneurial-type strategy making, followed by adaptive-type strategy making and planning-type strategy making.

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Abstract
Ⅰ. 서론
Ⅱ. 연구방법
Ⅲ. 결과
Ⅳ. 논의 및 결론
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UCI(KEPA) : I410-ECN-0101-2016-692-002635204